BEFORE ITS TOO LATE : NARRATIVE STORY OF DIGITAL AUTISM AWARENESS CAPAIGN

Before It’s Too Late is a campaign awareness about the Digital autism that focus to the target audience on society especially among the parents. Through media, message, and a planned set of communication strategies, this public awareness of virtual autism campaign aims to increase public awareness the problem of addictive gadget among the children . These campaigns aim to reach a sizable audience over a predetermined length of time in an effort to produce particular results or accomplish predetermined goals. This campaign aim to encourage parental roles in children's development awareness and their responsibility. Through the narrative book , the content can be accessed and can be use at anywhere by scanning the Qr code visualize by Augmented Reality (AR) technology.