MAYBANK : RE-INTRODUCED CARDLESS ATM

In 2020, Maybank has made it possible to make cardless withdrawals using the MAE app. This initiative aims to raise awareness of cardless withdrawal by MAE among Maybank2u users and non-users on social media. On its social media, Maybank does not promote this cardless withdrawal, and many customers leave their bank cards at home. One advantage that will persuade current Maybank customers to attempt this cardless withdrawal is the advertising of this service. By resolving this issue, Maybank may increase its clientele while addressing the issue of bank clients who consistently forget their ATM cards.